CASE STUDY

Small Luxury Hotels of the World

The brief

In a highly competitive, price driven market where the aggregators lead the consumer, Small Luxury Hotels needed to cement a brand proposition and partner with the right brands to establish credibility and attract a like-minded audience.

Our challenge was how to attract customers who genuinely want to book a Small Luxury Hotel and get them to be loyal.

Creating the extraordinary together

We focused on how we could shape authentic experiences, create lasting memories and offer luxury defined by our valued customers. We created a proposition called ‘Be our Guest’ allowing us to form game-changing partnerships with premium brands from across the globe, to attract the right customer and incentivise member registrations and bookings.

The success story

Cherry secured

157% increase in customer engagement.

10% increase in bookings.

Work with us

If you think we could help you and your brand, we’d love to work with you. Drop us a line and let’s talk.

Call Anne Parsons on 0203 111 0507
or email anne@cherrylondon.com