Last Thursday, our CEO and founder, Tamara Gillan kicked off our International Year of Women with an inspiring Wonder Women event in support of mothers2mothers.
Our aim was to start a discussion, share stories, and turn talk into positive progress. And talk we did! From the panelists themselves through to the energy-filled conversations in the room, with the realisation that we do have the power to enable and influence significant change through our clients, our partners, in our organisations and through our influence in media and culture.
As Tamara said, ‘the marketing industry has the power to make significant impact and change if we work together, to create positive images through communication that will help break stereotypes’.
Much to our delight, the conversation didn’t stop at the event, but it continued in both the press and on social media, and our aim is to keep the topic live all year round.
The thought I took home with me and have carried ever since was from Athena Stevens, Women’s Equality Party spokesperson who said that ‘we all need back-up, men included’.
As we say at Cherry London ‘Together we’re stronger’.